Your growth partner — powered by data, driven by results.

Products/Services

LeadFinder

Territory-specific targeting for
potential leads.

Business Intelligence Directory

A curated database of
B2B contacts.

Custom B2B Campaigns

Tailored marketing
strategies.

Data Cleansing & Enrichment

Enhancing existing data for maximum effectiveness.

LeadFinder SA

Territory-specific lead generation

A pay-per-lead solution that delivers qualified leads specific to your business.

How It Works:

  1. We profile your ideal audience using the Matrix Marketing Online Directory
  2. Matrix manages your LinkedIn profile to engage with prospects
  3. You receive only qualified leads — contacts who have expressed interest and shared details

Key Benefits:

  • Cost-effective: Affordable campaign management
  • Scalable: Easily add additional campaigns
  • High ROI: Leads generated with your specific target market
  • Low risk: Dedicated campaign analysts keep things on track

Expected Results:

  • Up to 40 new connections requests daily

  • 35-45% acceptance rate

  • 25-35% response rate

  • Up to 10 qualified leads generated per month (varies by industry, location, and targeting)

Business Intelligence Directory

Curated B2B contact database

A powerful B2B directory designed to supercharge your prospecting and give your sales team the edge.

Key Features:

  • Real-time, POPI-compliant business data you can trust
  • Over 100 advanced search fields for precise targeting
  • Automated Lead Provider (ALP): customized lead lists delivered straight to your inbox
  • Actionable insights to simplify and strengthen your sales process

Why Choose It:

  • Reliable, legally sourced information at your fingertips
  • Save time with automated, tailored lead generation
  • Drive consistent sales growth with smarter business intelligence

Campaign Management

End-to-end marketing execution

End-to-end campaign execution designed to put your business in front of the right decision-makers. Our team manages every step of the process, ensuring your message reaches the right audience at the right time.

Key Features:

  • Tailored strategies aligned with your business goals
  • Multi-channel outreach across email, LinkedIn, and direct marketing
  • Performance monitoring and ongoing optimization
  • Dedicated support from our campaign specialists

Why Choose It:

  • Save time by letting our experts manage the entire campaign for you
  • Reach highly targeted prospects with proven messaging
  • Gain measurable results that drive real business growth
  • Focus on closing deals while we handle the hard work of generating opportunities

Data Services

Cleansing, enrichment, segmentation

Accurate, compliant, and up-to-date business data to power smarter decisions and more effective sales. Our data services ensure your teams always work with the right information to target, connect, and grow.

Key Features:

  • Real-time, POPI-compliant business data
  • Cleansing and updating of existing databases
  • Data enrichment to fill gaps and strengthen records
  • Advanced segmentation for precise targeting

Why Choose It:

  • Ensure your business works with reliable, legally sourced information
  • Improve efficiency with cleaner, more complete data
  • Enhance targeting and outreach with enriched insights
  • Reduce wasted effort by focusing only on accurate, high-value prospects

Our Solutions

At Southrand, we blend national brand strength with local operational excellence to help your business connect, engage, and grow with confidence.

1
LeadFinder SA
2
Business Intelligence Directory
3
Digital Marketing